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It is no secret that students and professionals often seek out the PDF version of this text. The reasons usually boil down to:
Selecting optimal transportation modes and routing to ensure efficient movement.
This is perhaps Ballou’s most influential contribution. He argues that you cannot look at transportation, inventory, and warehousing in isolation. Reducing costs in one area (e.g., cheaper, slower shipping) often increases costs in another (e.g., higher inventory holding costs). Ballou teaches readers how to calculate the to find the optimal balance.
Strategically placing facilities like warehouses and plants to minimize costs and improve service reach. Key Logistics Activities Covered