Theaters Logo !!top!! | Dolby In Selected
The logo evolved across several distinct eras of cinema sound technology:
The logo will be provided in the following file formats:
Audio read from a separate CD-ROM synced via timecode on the film print. Standalone DTS processor and multi-disc CD player hardware. dolby in selected theaters logo
Sony playback head attached to the projector and up to 8 audio channels. Technical Meaning Behind "Selected Theaters"
By explicitly stating that the format was only available in select locations, Dolby turned sound quality into a commodity. It created a hierarchy among theaters. Audiences learned to look for the double-D logo in newspaper listings. The logo evolved across several distinct eras of
To understand the necessity of the "Selected Theaters" disclaimer, one must understand the state of cinema sound prior to Dolby’s dominance.
Early optical formats used a standard "Dolby Stereo" or "Dolby Surround" logo. As theaters slowly upgraded their sound systems, early prints began carrying the "In Selected Theatres" caveat to manage consumer expectations in rural or non-upgraded locations. To understand the necessity of the "Selected Theaters"
Optical digital data printed between the 35mm film sprocket holes.