: He was an active contributor to the technical development of his platforms, frequently requesting new features (such as WhatsApp push notifications) and CMS improvements from partners like Newsifier .
What started as a hobby in a small attic room grew into a digital media powerhouse. Valkering launched his first major platform, , which eventually became one of the most recognized fan sites for AFC Ajax supporters. Under his leadership, Valkering Media expanded its portfolio to include several niche sports platforms that reached millions of visitors monthly: sjoerd valkering
While there may not be extensive information available on Sjoerd Valkering's life after his cycling career, his accomplishments on the road remain a part of his legacy in the cycling world. : He was an active contributor to the
His first live show was at a venue called De Nieuwe Anita in Amsterdam. There were no lights, just a single bare bulb swinging over his battered mixer. He wore welding goggles. For 75 minutes, he didn’t play “tracks” so much as summon them. He used contact microphones to amplify the sound of him scraping a metal chair across the concrete floor. He ran a police siren through a modular effects chain until it became a mournful, rhythmic drone. The crowd, a sea of black denim and thousand-yard stares, didn’t dance so much as shudder in unison. Under his leadership, Valkering Media expanded its portfolio
A dedicated hub for Formula 1 enthusiasts in the Netherlands.
It was at an illegal squat party in Eindhoven in 2018 that Sjoerd had his epiphany. A DJ was playing relentless, four-to-the-floor industrial techno, but Sjoerd felt it was too… polite. The kicks were too clean. The distortion was artificial. He went home and that night, using a broken drum machine, a Soviet-era synthesizer he’d bought on Marktplaats, and a field recording of a collapsing grain silo, he created his first track: “Verlaten Fabriek” (Abandoned Factory).